Conditions of personal data protection

Privacy Policy

I. Basic provisions

  1. The controller of personal data pursuant to Article 4 (7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of individuals with regard to the processing of personal data and on the free movement of such data data (hereinafter: “ GDPR ”) is Daniel Beránek, IČ: 05596807 with its registered office at Urbinská 155, Český Krumlov, 381 01. (hereinafter: “ administrator ”).
  2. The contact details of the administrator are, tel .: +420 602 493 522.
  3. Personal data means any information relating to an identified or identifiable natural person; an identifiable natural person is a natural person who can be directly or indirectly identify, in particular by reference to a specific identifier, such as a name, identification number, location data, network identifier or one or more specific physical, physiological elements, genetic, psychological, economic, cultural or social identity of that natural person.
  4. The administrator has not appointed a Privacy Officer.

II. Legal reason for processing personal data

  1. The legal reason for processing personal data is
    • performance of the contract between you and the   administrator pursuant to Article 6 (1) (a) (b) the GDPR (hereinafter referred to as "Performance"),
    • the legitimate interest of the administrator in the provision of direct marketing (in particular for the sending of commercial communications and newsletters) pursuant to Article 6 (1) (a) (f) the GDPR (hereinafter referred to as "Legitimate Interest"),
    • Your consent to processing for the purposes of providing direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6 (1) (a) a) GDPR in conjunction with § 7 para. 2 Act No. 480/2004 Coll., on certain information society services in the case of   ordering of goods or services (hereinafter referred to as “Consent”).
  2. The administrator makes   automatic individual decision-making in   the meaning of Article 22 of the GDPR. You have given your express consent to   such processing.

III. Purpose of processing, categories, sources and recipients of personal data

Legal reason Purpose Data Data Source Recipients of personal data (processors)
Performance of the contract Order processing and response to a request sent via the contact form Client personal data (current data) Contact and order form Subcontractors, mailing services, cloud storage, shipping companies, payment gateways
Legitimate interest Providing direct marketing (especially for sending business messages and newsletters) Client contact information Order information Mailing services, cloud storage, subcontractors
Legitimate interest Routine traffic analysis, server error detection, and prevention of server fraud and attacks For 50 months: Third-party cookies, pseudo-anonymized identifiers of registered users such as UserID, IP addresses and web browsing data. User movement on the website, registration and creation of an anonymized user ID, display of the error page Google Analytics, web hosting services and possibly other analytics services
Consent Targeted advertising (retargeting) Up to 13 months: Third party cookies, IP addresses, browser information and web browsing data View specific pages on the web Retargeting advertising platforms (AdWords, Sklik, Facebook)
Consent Get demographic reports in traffic statistics Third-party cookies, demographics (age, gender, interests, buying interest, and more) DoubleClick cookie, Android ad ID, iOS advertiser ID Google Analytics
Consent Web Marketing and Promotion Emails, lead names, IP addresses and other technical identifiers Newsletter form Web hosting company and email services
Consent Publish customer reviews Customer name, photo, email Email communication and questionnaire on the web Cloud storage, mailing services
Consent Profiling to display targeted content on the web and in direct marketing (newsletters) Cookie file with user identification, URL of viewed page Browse specific pages on the web Facebook, a web hosting company

IV. Data retention period

  1. Unless otherwise noted in the previous sections, the Administrator retains personal information
    • for the time necessary to exercise the rights and obligations arising from the contractual relationship between you and the administrator and to assert claims under these contractual relationships (for a period of 15 years from the termination of the contractual relationship). relationship).
    • until the consent to the processing of personal data for marketing purposes is revoked, if the personal data are processed on the basis of the consent.
  2. After the retention period, the administrator will delete the personal data.
V. Cookies
  1. If they are in point III. cookies are listed between the personal data, the following rules apply to their processing.
    • The rules for the use or blocking of cookies can be set by each user in their internet browser, thus expressing their consent to their processing. You can see the instructions on how to block cookies .
    • The user can set to allow or deny all or only some cookies (eg third-party cookies). Blocking cookies can negatively affect the usability of the website and the service.
    • On this website, visitors who agree to the placement of cookies in their browser through the appropriate settings of the behavior of cookies of individual browsers are placed information from the following companies:
  2. If you object to the processing of technical cookies necessary for the operation of the website, then the full functionality and compatibility of the website cannot be guaranteed.

VI. Recipients of personal data (subcontractors of the controller)

  1. The controller intends to transfer personal data to a third country (outside the EU) or to an international organization. Recipients of personal data in third countries are: mailing service providers, repositories data and files, analytical tools, discussions and direct marketing services.
VII. Your rights
  1. Under the conditions set out in the   GDPR, you have
    • The right of access to personal data pursuant to Article 15 of the GDPR,
    • the right to correct personal data pursuant to Article 16 of the GDPR, or restrictions on processing pursuant to Article 18 of the GDPR,
    • the right to delete personal data pursuant to Article 17 of the GDPR,
    • the right to object to processing under Article 21 of the GDPR,
    • The right to data portability under Article 20 of the GDPR,
    • the right to withdraw consent to processing in writing or electronically to the address or e-mail of the administrator referred to in   III of these conditions.
  2. You also have the right to file a complaint with the Privacy Office if you believe that your right to privacy has been violated.
VIII. Privacy Policy
  1. The administrator declares that he has taken all appropriate technical and organizational measures to   secure his personal data.
  2. The administrator has taken technical measures to   secure data and personal data repositories in   paper form, in particular…
  3. The administrator declares that   personal data is accessible only to those authorized by him.
IX. Final provisions
  1. By submitting an order from the online order form or by filling out the inquiry form, you confirm that you are familiar with the terms of personal data protection and that it is in full you accept.
  2. You   agree to these terms by checking your agreement via the online form. By checking the consent, you confirm that you are familiar with the conditions of personal data protection and that you accept them in full.
  3. The administrator is authorized to change these terms. It will publish a new version of the terms of personal data protection on its website and at the same time send you a new version of these terms and conditions to you the email address you provided to the administrator.

These conditions take effect on 25 May 2018.